For wedding professionals
Stop paying for leads.
Start earning your ranking.
Built by wedding professionals who paid The Knot, WeddingWire, HoneyBook and DocuSign every month — and decided one platform should do it all without charging you for your own customers.
The vendor promise
Free forever — not free for now: claiming your profile, replying to reviews, and receiving verified leads will never cost a dollar. You will never pay per lead. You will never be locked into an annual contract. Your ranking can't be bought — by you or your competitors.
Rankings are never for sale. Every review is verified. Every lead is a real couple. That trio is the deal — in writing, in our terms.
Claiming your profile
Your business is likely already listed. Claiming takes minutes: verify your business (we check state and IRS records automatically — no document uploads for registered businesses), confirm you control it, and your profile is yours: respond to reviews, update your details, receive inquiries from verified couples with real dates and budgets.
What Pro will add (coming soon)
When you're ready to grow: lead automations and follow-up sequences, proposal and contract templates with built-in e-signature, an availability calendar, analytics, and invoicing with wedding-native payment plans — the tools you currently rent from three different subscriptions, in the place your clients already found you. Pro stays free in your metro until vendors here are demonstrably booking from Lazo.
Claiming opens soon — founding vendors get first access, free forever.